Going viral
This video was posted on YouTube just yesterday and has already been watched over 150,000 times.* There’s also a site for a ringtone.
It’s impossible to know at this point how such viral campaigns might influence outcomes, but it’s certainly interesting to watch how people are taking advantage of new tools to disseminate material of this sort. It would be a stretch to suggest anyone can do this easily since this video is filled with celebrities, which likely helped it get coverage on ABC yesterday [source]. Nonetheless, having it available online certainly helps in spreading it widely. I’d be curious to know how most people linking to it found it, but many don’t seem to be pointing to sources, which makes this difficult to decipher.
[*] Note that YouTube’s numbers are confusing as depending on when I click on the link I either get around 153,000 or 84,000 views.
[thanks to Discourse.net]
February 3rd, 2008 at 11:06 pm
Wow, the song was even good!